RCR Associates, LLC., is an electrical manufacturers’ representative agency established in 2005. With over 100 years of combined work experience our staff has not only the technical aptitude for your most complicated electrical requirements, but also the deep seeded relationships in the area to facilitate a productive business environment. By driving sales and services through distributors, contractors, and end user relationships we meet our manufacturer’s goals of incremental sales growth, increasing market share, and improving profitability. We understand the vigorous pace of the New York and New Jersey markets and can act quickly to get our customers what they need, when they need it. We are a non-stocking agency with sales handled exclusively through authorized electrical distributors. Our corporate office is located in Manasquan, New Jersey.
Rick Reffler, Jr.
Rick established RCR Associated in 2005. Prior to that, Rick worked as a manufacturers’ representative with the firm Brazil Brothers & Associates, Inc., as well as in electrical distribution with Turtle & Hughes, Inc.
Dave joined RCR Associates in 2008 and brings more than 20 years of management experience to RCR Associates. He provides inside sales support for all manufacturers that we represent. Dave is also responsible for all aspects of customer support including material take-offs, quotes, submittals and order management.
Richard brings more than 20 years of experience in transit and cable engineering to RCR Associates. Before joining the agency, Richard worked for the Draka Transit Group, Madison Cable, and BICC/ General Cable. He holds a BS in industrial technology, and a Masters Degree in marketing. Rich is instrumental in aiding specifying engineers, end users, and contractors with design layouts and solutions.